Our Properties team continues to build strong momentum this quarter, with several communities achieving key operational milestones.
See what’s new, what’s growing, and what’s coming next
for our communities.
PROPERTIES
QUARTERLY UPDATE
As we close out the quarter, I remain grateful for the dedication of our Property Management teams. This has been a season of focused progress - fully implementing Yardi 8 and CRM IQ, strengthening budgeting and forecasting processes, supporting our communities through Budget Bootcamp and 2026 planning, and advancing key automations that have made our daily workflows more efficient across the portfolio.
Despite challenges in several markets, you’ve maintained strong service to our residents, embraced new systems, and supported our growing portfolio with remarkable teamwork.
Thank you for the care you bring to your work each day. I’m excited for all that lies ahead as we continue to elevate the Arlington experience for our residents, our partners, and one another.
UPDATES
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Added 712 units to the portfolio in Q4: Magnolia Preserve (173), The Maddox (170), Manchester Park (139), Maison De Ville & Imperial (230)
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Occupancy: Reserve at Wynwood Apartments – maintained 99% occupied in Q4
Prospect to First Show Conversion: Arbor Place & Colina Hillside – Tied at 42%
Show to Lease Conversion: Terrace 31 – 90%
Lowest % Missed Calls: Martin on Main & Tapestry Park – Tied at 5%
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Please welcome this team members stepping into a new role:
Mary Beth Taylor, CAM, CAPS, Regional Property Manager
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We are excited to celebrate the promotions of our dedicated team members:
Taylor Brimer, From Leasing Manager to Assistant Community Manager at The Oakley at Meadows
Rolando Chavarria, From Maintenance Service Technician to Service Manager at Collingwood Apartments
Crystal Diaz, From Community Manager to Regional Manager
Pam Halstrom, From Service Manager to Senior Service Manager at Sage Hill
Haley Holland, From Senior Community Manager at Fitzroy Apartments to Regional Support Specialist at Arlington Properties Corporate
Talmadge Johnston, From Maintenance Service Technician to Service Manager at Colonnade at Eastern Shore
Maniysha Marshall, From Assistant Community Manager to Community Manager at Midtown 250
Jessica Sanchez, From Community Manager to Senior Community Manager at Vinings at Laurel Creek
Mark Thorn, From Service Manager to Traveling Service Manager
Natalie Walker, From Assistant Community Manager to Community Manager at Easterwood
PROPERTY SPOTLIGHTS
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Stabilizing at 90% occupancy as a newly opened community.
Colina Ranch Hill, which opened in summer 2024, has quickly gained strong traction in Pasco County. The team’s focus on service, experience, and early brand-building is paying off, with residents responding enthusiastically to the community and its operations. Their continued attention to detail is helping establish the property as a top choice in the market.
Key Metrics
90% stabilized occupancy
15 new 5-star Google reviews in Q4
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Significant improvement in online reputation and resident sentiment.
Through consistent service delivery and proactive reputation management, Velo Riverside meaningfully strengthened its public perception this quarter. Positive online reviews play a major role in shaping a prospect’s first impression, boosting credibility and influencing leasing decisions long before a tour is scheduled. The team’s efforts directly support stronger conversion and increased trust from future residents.
Key Metrics
Google rating increased from 4.41 → 4.61
16 new positive reviews in Q4
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Achieving the quarter’s most engaging social media content.
Legacy at Crystal Lake energized its online community with a resident-driven pet-themed raffle that sparked meaningful interaction. Creative posts like this deepen resident connection, increase visibility, and help the property’s personality shine through online. The engagement also boosts algorithm reach, bringing the community in front of more prospective residents.
Key Metrics
570 views
11 shares
125 post clicks
22 comments
Reached 464 people
AWARDS
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The Oakley at Deerfield — Best of Business Rate 2025 — Apartment Association of North Alabama (AANA)
Village at Caldwell Mill — Best Resident Event — Greater Birmingham Apartment Association (GBAA)
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20 Midtown — 2nd Place Beautification — Category: 7–14 Years | Urban Living — Greater Birmingham Apartment Association (GBAA)
4700 Colonnade — 1st Place Beautification — Category: 7–14 Years | Conventional — Greater Birmingham Apartment Association (GBAA)
Additional Awards: Best Property Entrance, Best Signage, Best Model Apartment, Best Vacant Apartment
Artisan Flats — 2nd Place Beautification — Category: 0–6 Years | Urban Living — Greater Birmingham Apartment Association (GBAA)
AVIA Apartment Homes — 1st Place Beautification — Category: 42+ Years — Greater Birmingham Apartment Association (GBAA)
Additional Beautification Awards: Best Model, Best Clubhouse, Best Amenity Area, Best Entrance Sign, Best Landscaping, Best Pool
Denham Building — 2nd Place Beautification — Category: 42+ Years | Urban Living — Greater Birmingham Apartment Association (GBAA)
Easterwood — 3rd Place Beautification — Category: 0–6 Years | Conventional — Greater Birmingham Apartment Association (GBAA)
Flats on 4th — 3rd Place Beautification — Category: 7–14 Years | Urban Living — Greater Birmingham Apartment Association (GBAA)
Fitzroy — 1st Place Beautification — Category: 0–6 Years | Urban Living — Greater Birmingham Apartment Association (GBAA)
Market Lofts on Third — 3rd Place Beautification — Category: 0–6 Years | Urban Living — Greater Birmingham Apartment Association (GBAA)
Retreat at Mountain Brook — 2nd Place Beautification — Category: 42+ Years | Conventional — Greater Birmingham Apartment Association (GBAA)
The Pizitz — 1st Place Beautification — Category: 42+ Years | Urban Living — Greater Birmingham Apartment Association (GBAA)
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20 Midtown — Best Pool; Best Model Apartment — Greater Birmingham Apartment Association (GBAA)
4700 Colonnade — Best Property Entrance; Best Signage; Best Model Apartment; Best Vacant Apartment — Greater Birmingham Apartment Association (GBAA)
AVIA Apartment Homes — Best Model Apartment; Best Clubhouse; Best Amenity Area; Best Pool; Best Entrance Sign — Greater Birmingham Apartment Association (GBAA)
Cottages at Foley Farms — Best Model Apartment — Mobile Bay Area Apartment Association (MBAAA)
Saddlebrook at Tates Creek — Best Model Apartment; Best Landscaping; Community Improvement — Central Kentucky Apartment Association (CKAA)
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4700 Colonnade — Best Staff — Greater Birmingham Apartment Association (GBAA)
Retreat at Mountain Brook — Best Staff — Greater Birmingham Apartment Association (GBAA)
SpringHouse — Property Team of the Year — Louisville Apartment Association (LAA)
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Mariska Gout — Senior Community Manager of the Year, Tattersall Apartments — Virginia Apartment Management Association (VAMA)
Rusty Guillams — “Go Getter” Award — Greater Nashville Apartment Association (GNAA)
Travis Harper — Maintenance Technician of the Year, Village at Caldwell Mill — Greater Birmingham Apartment Association (GBAA)
Brystal Moore — Assistant Community Manager of the Year (2024) — Apartment Association of North Alabama (AANA)
Latoya Murphy — Property Manager of the Year (2024) — Apartment Association of North Alabama (AANA)
Keagan Ransdell — Facilities Support Associate of the Year, Saddlebrook at Tates Creek — Apartment Association of North Alabama (AANA)
Jane Taylor — Property Manager of the Year, Saddlebrook at Tates Creek — Central Kentucky Apartment Association (CKAA)
Lindsay Vance — Best of the Bay — Mobile Bay Area Apartment Association (MBAAA)
Cassie Williamson — Best Community Manager of the Year (Large Property) — Mobile Bay Area Apartment Association (MBAAA)
Allison Wilson — Regional Property Manager of the Year — Greater Birmingham Apartment Association (GBAA)
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Allison Anderson — Treasurer, Mirabel — Mobile Bay Area Apartment Association (MBAAA)
Tiffany Bennett — Elected President — Baton Rouge Apartment Association (BRAA)
Justin Brown — President-Elect — Greater Birmingham Apartment Association (GBAA)
Keylee Burnham — President-Elect — Mobile Bay Area Apartment Association (MBAAA)
Haley Holland — Appointed, Board of Directors — Greater Birmingham Apartment Association (GBAA)
Terrence Sims — Appointed, Board of Directors — Greater Birmingham Apartment Association (GBAA)
Lindsay Vance — President — Mobile Bay Area Apartment Association (MBAAA)
Allison Wilson — President — Greater Birmingham Apartment Association (GBAA)
Shaelah Williams — Senior Member Director, The Flats at East Bay — Mobile Bay Area Apartment Association (MBAAA)
Rusty Guilliams
Regional Service Manager
Allison Wilson
Regional Manager of the Year
Anthony Vega
Service Manager
Cassie Williamson (Middle)
Manager of the Year
Lindsay Vance (Right)
Best of the Bay
LUXURY IN MOBILE
We’re excited to announce the grand opening of The Portier at Midtown in Mobile, AL! This newest Arlington property combines Southern charm with modern, boutique living, featuring one, two, and three bedroom apartments and carriage homes. With bespoke finishes, thoughtfully designed amenities, and a prime location near Midtown’s shops and dining, The Portier is now officially open and ready to set a new standard for luxury, pet-friendly apartment living.
MANAGERS:
Community: Pam Greenwood
Regional: Bridget Berry
RVP: Donna Rock
FEATURES:
Resort-Style Saltwater Pool & Sundeck
Pickleball Court
Carriage homes with Attached Garages
24-Hour Fitness Center and Yoga Studio
Soundproof Co-working Stations
Hammock Garden
NEW AT THE BEACH
Introducing Cavala, Orange Beach’s newest luxury apartment community, where modern design meets effortless coastal living. Nestled just moments from Alabama’s white-sand shoreline, Cavala offers spacious one, two, and three-bedroom homes with elevated finishes and thoughtfully curated amenities. From deeded beach access to a saltwater pool, fitness and yoga studios, a pet spa, and inviting resident spaces, Cavala brings a new standard of relaxed, upscale, pet-friendly living to the Gulf Coast.
MANAGERS:
Community: Devin Quigley
RVP: Donna Rock
FEATURES:
Resort-Style Saltwater Pool & Sundeck
Deeded Beach Access
Bike Rack Room
24-Hour Fitness Center and Yoga Studio
Soundproof Co-working Stations
Pet Park
MEET THE NEW MEMBERS OF THE ACCOUNTING TEAM!
Rachel Eckl
Fun Fact: I love to attend concerts and have seen almost 100 artists live.
Johnathan Markwood
Fun Fact: I love traveling and try to do it often. I'm an avid cyclists and once biked from Miami to Key West.
Fun Fact: More students attend Vestavia High School than people live in my hometown.
Nathan Walker
TEAM HIGHLIGHTS
Key Player Spotlights
Highlighting team members who go above and beyond, embodying Arlington’s values through leadership, creativity, and dedication.
Milestones Matter
Celebrating work anniversaries and recognizing employees for their years of dedication and contributions to Arlington’s success.